Bill WoodringJul 19, 20193 min readAdam Smith and the Customer ExperienceThe oft heard joke among employees is “this job would be great if it weren’t for all these customers”. Hopefully this is no more than a...
Bill WoodringJul 19, 20193 min readCognitive Bias in the Sales CycleObjections are often taken personally by a sales person, but that need not be the case. When you look dispassionately at a prospect’s...
